LYFT is a Kuwaiti-based delivery company offering fast, reliable, and professional transportation solutions. The brand focuses on providing seamless delivery experiences powered by trained drivers and an efficient booking system, aiming to redefine last-mile logistics with confidence and speed.
Our Progress:
We worked closely with LYFT to build a bold and trustworthy visual identity that communicates speed, reliability, and professionalism. The project included the full branding package—logo design, visual system, typography, and brand colors. Additionally, we developed a company profile that showcases LYFT’s vision, services, and market positioning in a sleek, well-structured document that can be presented to partners and clients.
Our Process:
Research & Brand Discovery
We began by analyzing the delivery market in Kuwait and identifying LYFT’s target audience to ensure the brand voice resonates with their expectations.
Brand Development
We designed a modern, energetic logo that symbolizes movement and trust, complemented by a bold color palette and clean typographic choices.
Content Creation for Company Profile
We created compelling, concise content that introduces LYFT’s mission, core services, and business goals—structured in a format suitable for both print and digital use.
Delivery & Handover
The branding assets and profile document were delivered in multiple formats, ready for internal and external communication, investor meetings, and digital publishing.
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