MANABIT is an organic and healthy food brand built around promoting a sustainable and healthy lifestyle under the slogan: "Eat Healthy, Live Wealthy." The brand was formerly known as Be Organic and underwent a complete rebranding in 2024 to better align with its growth vision in the Gulf and Middle East markets.
We delivered a full branding and rebranding project, including:
Brand renaming and repositioning
Arabic & English logo system
Nature-inspired color palette
Typography system
Clean and minimal visual language
A complete Brand Guidelines Book to ensure long-term consistency.
Brand Audit: Reviewing the old identity (Be Organic) and market positioning.
Repositioning Strategy: Building a stronger, scalable regional brand identity.
Visual System Design: Logo, colors, typography, imagery, and graphic elements.
Real-world Applications: Applying the identity across digital and print touchpoints.
Brand Documentation: Delivering a comprehensive Brand Guidelines manual.
